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Hospitality Marketing Blog

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Abby Tarkunde

Recent Posts

Hospitality –Tech Trends in 2022

May 30, 2022 / Abby Tarkunde  >

Tech is everywhere! And the hospitality industry is no exception. 

We have listed our 6 favourite technology trends of the hospitality industry that you should definitely consider to give your business a tech makeover. You may have skipped a bunch of these in 2021, but now it’s time to jump on the bandwagon!  

TikTok Ads

January 31, 2022 / Abby Tarkunde  >

TikTok has emerged into a powerful platform for social media advertising, proving that it is far more than just entertainment for the younger generations. In September 2021, TikTok surpassed 1 billion users, and TikTok ads can now reach an estimated adult audience of 825 million people worldwide. 

Should your food or hospitality brand be advertising on TikTok? The answer will depend on the target audience, objective of your business and budget of your campaign. Keep reading to find out!

Our Favourite Venues of 2021

December 24, 2021 / Abby Tarkunde  >

As we bid adieu to 2021, we want to take a minute and show some appreciation for the vibrant and resilient hospitality industry of Sydney.

It has been a difficult year for businesses, and a lot of venues that opened this year have not got as much recognition and success as they deserve.

So, to end this year on a sweeter note, we’ve listed our favourite restaurants, bars and cafés opened in 2021, and we hope you give them a try!  

5 Reasons Why Community Management is Essential for Your Brand

November 11, 2021 / Abby Tarkunde  >

Brands like Wendy’s and Taco Bell have gained much popularity for their brilliant interactions with their followers over the last few years. Similarly, Aussie brands like Coles, Woolies and Vegemite have also amped up their engagements, or community management as us marketers call it, on social media. 

2022 Marketing Calendar

November 5, 2021 / Abby Tarkunde  >


Hello 2022, we see you coming! We’re ready to start afresh with new goals and a new marketing calendar!

5 Tips for Effective Storytelling

October 22, 2021 / Abby Tarkunde  >

Effective storytelling is paramount to every brand’s online presence, particularly in the food and beverage sphere. Good storytelling techniques can draw long queues for the most ordinary product or service, and mastering these may be the upgrade your brand needs! Here are some tips for successfully sharing your hospitality brand’s story with the digital world: