Naming & Branding & Brand Re-positioning for a high end restaurant situated within Crowne Plaza, Terrigal.
Work
Meribella invites you to embark on an unforgettable experience, where flavours, stories & communities unite.
Brief:
Rename, rebrand and reposition the internal restaurant at Crowne Plaza Terrigal.
Scope of works:
Stakeholder Management Naming & Branding Session/Workshop Name Development Brand Positioning Brand Development & Roll-out
"It has been such a pleasure working with Distil on the rebranding of our restaurant and bar. The team is professional, knowledgeable, and highly skilled. Since creating the Meribella brand, the feedback from the public, our staff, and our stakeholders has been overwhelmingly positive. While we cannot directly attribute all revenue changes to the brand, we have observed a noticeable increase in customer and local community engagement, and interest since the launch, and a genuine excitement to experience the new venue. We have noticed a heightened sense of pride and enthusiasm among our stakeholders towards the new brand. It has not only attracted new customers but has also strengthened our relationships with existing ones. It has become a rallying point for our team, fostering a sense of unity and commitment to delivering an exceptional dining experience."
