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Hospitality Marketing Blog

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A Guide To Increase Social Media Engagement

July 2, 2021 / Hollie Wornes  >

For businesses with an online presence, social media engagement can be a great way to build on the relationships you have with your customers. Whilst increasing your following is important, the greatest measure of social media success is an engaged audience, not just a big one. Increasing social media engagement can be tricky, so we’ve created a simple guide on how to do it.

Is Facebook Still Relevant In 2021?

June 16, 2021 / Jessica Spork  >

Some people may say that Facebook’s heyday is over and look, we’re not going to beat around the bush. Facebook isn't as hyped as it was when it first launched but it’s certainly not dead. In fact, in the last year the platform has shown great relevancy for marketers and we’ve listed 5 reasons why businesses should still use Facebook.

Will Apple's New iOS 14.5 Affect Your Hospitality Business?

May 7, 2021 / Hollie Wornes  >

Over the past week, you may have been asked by your Apple device to update to the latest version of iOS 14.5. For social media giants like Facebook and Instagram as well as the majority of business owners, this particular update has been something they’ve feared for months – if not years.

ScoMo vs Zuckerberg

February 19, 2021 / Naomi Ross  >

Yesterday we woke up to the breaking news that Facebook had blocked us from reading and sharing local and international news, with a bunch of other non-news pages getting caught up in Facebook’s move (including our own Sydney Design Social page!).

2021 Social Media Image Sizes

January 5, 2021 / Maddie Wilson  >

This updated article for 2021 gives you the inside scoop on the best dimensions to follow when making posts on Instagram and Facebook. Includes a free downloadable all-in-one guide, so you can refer back to it quickly while designing!

SDS x The PR Pod: Instagram vs Facebook

November 30, 2020 / Judy Seto  >

Naomi Ross from Sydney Design Social sits down with Brooke Burns of The PR Pod to discuss Instagram vs Facebook. How do they differ from each other, and which is better for your business? Tune in to this podcast episode to find out more!

Design Asset Checklist for Events

November 4, 2020 / Maddie Wilson  >

You've put so much work into planning an amazing event - time to let people know about it! We've compiled a list of effective design assets to include when announcing your big event, including a free downloadable, interactive checklist!