Hospitality Marketing Blog

When it comes to building a brand, incorporating photography and illustration is a sure-fire way to give your brand the extra depth and added richness it needs to stand out from the crowd. 

Stress levels peaking from staring at your dwindling font archive? We've compiled a list of 10 of the best type foundries that will fill your font bible right back up. Be prepared to fill your checkout carts. 

We’re back again with an updated social media image and video size guide for 2022!

Below we have listed the best dimensions to follow when making posts on various social platforms. As always we’ve included a free downloadable all-in-one guide, so you can refer back to it quickly while designing!

Designing is a key, but complex, part of marketing. People often try to get by using simple, easy-to-use tools, to avoid investing money and resources into it. Canva is one such platform that has gained immense popularity for letting beginners create graphics, posters, presentations and more, without having to delve into the complicated softwares.

But is it enough?

While Canva can be useful as a basic, inexpensive means of creating marketing and design material yourself, it has its limitations and won’t get you the same results as a graphic designer using industry-standard software.

Let us take you through the differences!

As you look at designing and building a website there are many different things to consider. Not only do you need to consider what impact it has on your customers but it’s important that you consider how it can help your business.  Let’s look at five reasons why it’s so important to design a good website that is suitable for your business!  

Finding free fonts, especially for commercial use (aka open-source fonts) can be a real challenge. There are a lot of free fonts out there, usually for personal use, and these can often be poor quality. We’ve compiled our favourite free font sites for commercial use in 2021. If you’re on a budget, this is the blog for you!

Using illustrations in branding can add a unique and memorable element to a business' visual identity, and is definitely an aspect you want to consider.