Hospitality Marketing Blog

We’re back again with an updated social media image and video size guide for 2022!

Below we have listed the best dimensions to follow when making posts on various social platforms. As always we’ve included a free downloadable all-in-one guide, so you can refer back to it quickly while designing!

The term 'NFT' has been thrown around a lot in the past year – so what does it even mean, and how are they relevant to the hospitality industry? There are already plenty of creative ways to engage with NFTs, and we're only going to see more of this in the future. Keep reading to learn more.

Your brand can be anything you want it to be – playful, modern, elegant, old-school, or even sassy! But how do you make your brand stand out from the crowd, when there are so many brands trying to make themselves different in a cluttered marketplace? One simple way is by using illustration.

Designing is a key, but complex, part of marketing. People often try to get by using simple, easy-to-use tools, to avoid investing money and resources into it. Canva is one such platform that has gained immense popularity for letting beginners create graphics, posters, presentations and more, without having to delve into the complicated softwares.

But is it enough?

While Canva can be useful as a basic, inexpensive means of creating marketing and design material yourself, it has its limitations and won’t get you the same results as a graphic designer using industry-standard software.

Let us take you through the differences!

There are thousands of typefaces available at our fingertips.  

“Can you just design me a logo?” - If you ask any graphic designer how many times they’ve heard this question from a prospective client, it’s likely too many to count.

Having a strong logo is absolutely essential for any business, however, your brand should have so much more than just a logo.

When searching for design inspiration it’s important to know where the line between inspiration and plagiarism lies. We’ve compiled a list of 5 sources of online inspiration, as well as some important questions to ask if you’re unsure of which side of the line you’re on!