Hospitality Marketing Blog

The world of hospitality marketing is constantly evolving. Today, social media and influencer partnerships are some of the most important tools available to marketers. In this article, we'll explore the latest trends in hospitality marketing, from social media strategies to influencer partnerships.

A brand is more than just a name. It is a gut feeling about a product, service or venue. Good branding can help you stand out from your competitors by being memorable and can help foster loyalty. Branding has evolved past just the look of your brand and moved into a new space which is more about what you stand for, how you act and the experiences you provide. It is this solid foundation that can in turn lead to venue success.

In this podcast, Clodagh Higgins from Agency Life and Naomi Ross from Distil discuss Hospitality Marketing, opening a Pub, and 2022 marketing trends.

Tech is everywhere! And the hospitality industry is no exception. 

We have listed our 6 favourite technology trends of the hospitality industry that you should definitely consider to give your business a tech makeover. You may have skipped a bunch of these in 2021, but now it’s time to jump on the bandwagon!  

As we bid adieu to 2021, we want to take a minute and show some appreciation for the vibrant and resilient hospitality industry of Sydney.

It has been a difficult year for businesses, and a lot of venues that opened this year have not got as much recognition and success as they deserve.

So, to end this year on a sweeter note, we’ve listed our favourite restaurants, bars and cafés opened in 2021, and we hope you give them a try!  

There are a few things we all became very familiar with throughout the pandemic and QR codes are one of them! While these barcodes have caused us all some sort of frustration at times, the positives of having a QR code digital menu for your venue outweigh the negatives. Here are 5 reasons why your venue should be using them! 

With millions of Australians in lockdown due to the recent cluster of Covid cases, could we see this impact the participation of this year’s Dry July? And what does the future hold for Dry July with the rising popularity of non-alcoholic drinks?