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Hospitality Marketing Blog

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2022 Social Media Image Sizes

April 21, 2022 / Grace McCloskey  >

We’re back again with an updated social media image and video size guide for 2022!

Below we have listed the best dimensions to follow when making posts on various social platforms. As always we’ve included a free downloadable all-in-one guide, so you can refer back to it quickly while designing!

How Much Video Content Should You Be Using?

October 28, 2021 / Rosemary Lilburne-Fini  >

The use of video is undisputedly one of the biggest trends in the digital space and one of the most useful tools in your marketing toolbox. The increase of animated content across the web has been long evident and greatly welcomed with the introductions of stories, reels and Instagram video to compete with the rise of TikTok and the continued success of YouTube.

Grow your Audience with a Hashtag Strategy

August 18, 2021 / Hollie Wornes  >

Gone are the days when we used hashtags for #every #single #word #in #our #copy (and thank goodness for that!) However, Instagram hashtags are still a useful tool to grow your audience and increase engagement if used correctly. The best way to optimise the hashtag and grow your brand is to implement a hashtag strategy. 

Why Your Venue Needs Updated Content

May 25, 2021 / Hollie Wornes  >

We’ve all heard the well-known expression “you eat with your eyes first” and this is certainly true. When something is visually appealing of course you are more inclined to order it. But our team here at Distil have done some research and have found that the old expression is a bit outdated.

How to Write Effective Copy for Instagram and Facebook

April 27, 2021 / Hollie Wornes  >

At some point, I’m sure you’ve found yourself in the position where you’ve taken the perfect Instagram shot, you’re ready to upload it but have absolutely no idea what to write in the copy, (AKA caption.) So, you’ve gone and selected a simple emoji or two…

Instagram Insights Explained

April 14, 2021 / Tom McParlane  >

Instagram Insights can be a bit overwhelming if you're looking at them for the very first time. There's plenty to unpack and learn about your profile - that's if you're looking in the right place of course. 

2021 Social Media Image Sizes

January 5, 2021 / Maddie Wilson  >

This updated article for 2021 gives you the inside scoop on the best dimensions to follow when making posts on Instagram and Facebook. Includes a free downloadable all-in-one guide, so you can refer back to it quickly while designing!