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Hospitality Marketing Blog

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2024 Marketing Calendar

November 29, 2023 / Michelle Congdon  >

In the ever-evolving hospitality industry, maintaining a competitive edge requires a proactive approach. Harnessing the significance of special dates and events throughout the year is a fundamental strategy to enhance your hospitality venue's allure.

Our 2024 marketing calendar is a valuable tool crafted to guide you in optimising these opportunities. We've meticulously identified key dates focusing on NSW (particularly Sydney), empowering you to seamlessly incorporate them into your marketing and event strategies. This strategic alignment ensures not only staying relevant but also attracting a broader audience to your hospitality venue. Take the proactive step toward success by planning ahead with our comprehensive calendar.

Influencer Marketing on a Budget: Leveraging Micro and Nano Influencers

June 12, 2023 / Naomi Ross  >

Contra collaborations and paid postings are two different types of influencer marketing campaigns. The main difference between the two is the form of compensation given to the influencer.

2023 Marketing Calendar

January 1, 2023 / Abby Tarkunde  >

As a hospitality venue, it's important to stay ahead of the curve and make the most of the special dates and events throughout the year. By incorporating these key dates into your marketing and event strategies, you'll be able to maximize opportunities and attract more guests to your hospitality venue.

In this marketing calendar, we've highlighted key dates for the year 2023 to help you plan your marketing and event strategies.

How Illustration Can Bring Your Brand to Life

March 30, 2022 / Damien Quinn  >

Your brand can be anything you want it to be – playful, modern, elegant, old-school, or even sassy! But how do you make your brand stand out from the crowd, when there are so many brands trying to make themselves different in a cluttered marketplace? One simple way is by using illustration.

Best Practices for GIFs and Background Images in EDMs

March 9, 2022 / Shauna Carey  >

Getting GIFs and background images to work and display properly in your email campaign can sometimes cause a headache, even to those with an abundance of experience. So, let us take you through a few tips and tricks that will help make sure your EDM's visual assets appear strong and exactly how you want them. 

A Guide To Developing Your Social Media Content Pillars

December 16, 2021 / Jessica Spork  >

The key to successful social media pages is to ensure that you share varied content that resonates with your audiences. Sounds easy, doesn’t it?

5 Reasons Why You Should Have An EDM

December 10, 2021 / Rosemary Lilburne-Fini  >

The acronym EDM stands for Electronic Direct Mail and t’s something that anyone in the 21st century is familiar with. Hundreds of billions of emails are sent around the world each day, landing in the inboxes of the 4 billion daily email users.