Our 2025 Hospitality Marketing Calendar provides you with all the important Australia-specific dates you’ll need to plan your promotions, what’s on collateral and events throughout the year. It also includes hospitality-specific celebrations like World Margarita Day, National Schnitzel Day and other opportunities to create content showcasing your food and drink offerings.
Happy planning!
How to Import the 2025 Marketing Calendar
Here is a step-by-step tutorial on how to import the .ics file to your Outlook or iCalendar (Mac's calendar app).
Click the link below to download the .ics file
January
1 New Year's Day
3-7 Pink Test AUS v IND
4 International Spaghetti Day
12-26 Australian Open
15 National Bagel Day
18 Peking Duck Day
23 National Pie Day
26 Australia Day
27 Australia Day Public Holiday
27 National Chocolate Cake Day
29 Lunar New Year
30 National Croissant Day
31 Hot Chocolate Day
February
2 International Crepe Day
5 World Nutella Day
9 World Pizza Day
10 Super Bowl LIX (AUS)
14 Valentine's Day
14–2 Mar Sydney Mardi Gras Festival
14 Super Rugby Season Starts
16 National Tim Tam Day
18 Drink Wine Day
20 National Muffin Day
22 Margarita Day
23 Banana Bread Day
24 World Bartender Day
27–29 Mar Ramadan
March
1 National Barista Day
1 Sydney Mardi Gras Parade
2 NRL Season Starts
2 Clean Up Australia Day
4 National Pancake Day
6 AFL Season Starts
8 International Women’s Day
13 International Riesling Day
17 St Patrick’s Day
20 National Ravioli Day
22 Earth Hour
23 National Puppy Day
24 National Cocktail Day
24 National Cheesesteak Day
25 International Waffle Day
27 International Whiskey Day
April
1 Sourdough Day
1 April Fools Day
4 National Ramen Day
7 World Health Day
14-24 Autumn School Holidays
16 Eggs Benedict Day
17 World Malbec Day
18 Good Friday
19 Easter Saturday
19 Amaretto Day
20 Easter Sunday
21 Easter Monday
25 Anzac Day
28 Pay It Forward Day
30 Stop Food Waste Day
May
2 International Sauvignon Blanc Day
4 Star Wars Day
5 Cinco de Mayo
7 National Cosmopolitan Day
11 Mother's Day
13 World Cocktail Day
17 Pinot Grigio Day
17 World Whisky Day
21 International Tea Day
22 Chardonnay Day
23 - 14 Jun Vivid Sydney
25 National Wine Day
27 - 3 Jun Reconciliation Week
28 International Burger Day
June
4 National Cheese Day
5 World Environment Day
6 National Doughnut Day
9 King’s Birthday
14 National Rosé Day
14 World Gin Day
16 National Vegemite Day
18 International Sushi Day
19 National Martini Day
21 Winter Solstice
July
6 Fried Chicken Day
6 - 13 Jul NAIDOC Week
7 World Chocolate Day
7 - 18 Jul Winter School Holidays
12 World Rum Day
20 Ice Cream Day
21 National Lamington Day
25 Shiraz Day
25 National Wine and Cheese Day
25 Christmas in July
31 National Avocado Day
August
1 International Beer Day
4 National White Wine Day
5 National Oyster Day
10 City 2 Surf
13 National Prosecco Day
16 National Rum Day
18 National Pinot Noir Day
19 National Potato Day
22 - 27 Sep Women's Rugby World Cup
25 National Whiskey Sour Day
26 International Dog Day
28 National Red Wine Day
30 International Cabernet Sauvignon Day
30 International Bacon Day
31 Sydney Marathon
September
4 Eat An Extra Dessert Day
7 Father’s Day
7 National Salami Day
11 R U OK? Day
15 National Linguine Day
26 International Dumpling Day
27 AFL Grand Final
29-10 Oct Spring School Holidays
October
1 International Coffee Day
1 World Vegetarian Day
4 International Taco Day
6 International Noodle Day
6 NRL Grand Final
7 Labour Day (NSW, SA, ACT)
10 World Porridge Day
10 World Egg Day
15 National Mushroom Day
16 World Food Day
24 Global Champagne Day
25 World Pasta Day
31 Halloween
November
1 World Vegan Day
3 National Sandwich Day
4 Melbourne Cup
6 National Nachos Day
6 International Stout Day
7 International Stout Day
11 Remembrance Day
26 International Cake Day
December
4 National Cookie Day
24 Christmas Eve
22 - 26 Jan Summer School Holidays - Eastern division
22 - 2 Feb Summer School Holidays - Western division
25 Christmas Day
26 Boxing Day
31 New Year’s Eve
There will also be a reminder for all other key events set at least 2 days before!
